SWELL Vodka was created from my midwestern roots, from the heartland.

I have been branding/marketing companies for over 30 years and throughout my career I have touched a lot of brands, over 2,000. 

I decided to create my own brand of vodka, "If I practice what I preach to my clients, SWELL Vodka should be successful" or my clients have drove me to drink! HA!